Bragg Gaming Group Welcomes Luka Pataky as EVP of AI and Innovation
Bragg Gaming Group announced the appointment of Luka Pataky as its new Executive Vice President of Artificial Intelligence and Innovation. Pataky brings over 15 years of experience in technology-focused roles, significantly contributing to the advancement of sports betting technology at Sportradar for 11 years.
His career at Sportradar began in 2014 as Sales Operations Manager. He quickly progressed through various roles, including Innovation Manager, Innovation Team Lead, and Head of Innovation. In January 2022, he assumed the position of Senior Vice President of Automated Content, overseeing a team of 75 AI specialists. This team spearheaded the development of innovative data and video technologies for sports, notably automating real-time data collection for Sportradar’s clients.
Pataky’s New Role at Bragg
At Bragg, Pataky will spearhead the development and implementation of a comprehensive AI strategy. This strategy will integrate AI across all facets of Bragg’s operations, encompassing product development, user experience enhancement, and responsible gambling initiatives. This appointment underscores Bragg’s dedication to leveraging data to optimize user experience and maximize revenue generation.
Leadership Perspectives on the Appointment
Bragg’s CEO, Matevz Mazij, expressed enthusiasm about the appointment, stating that Pataky’s extensive experience in cutting-edge AI technology aligns perfectly with Bragg’s ambitious innovation goals. He believes Pataky’s expertise will be instrumental in driving Bragg’s future growth within the increasingly AI-driven iGaming sector.
Pataky himself highlighted Bragg’s reputation for prioritizing technology and innovation as a key factor in accepting the position. He emphasized Bragg’s proactive approach to setting industry trends and expressed his eagerness to contribute to Bragg’s transformation into an AI-centric company.